HarperCollins Publishers

  • Marketing Intern, Nelson Books

    Job Locations US-TN-Nashville
    Category
    Marketing
  • Overview

    The marketing intern will be responsible for assisting Nelson Books’ marketing and publicity efforts. 

     

    *This is a Nashville, TN based internship throughout the 2018-2019 academic year.

     

     

    Responsibilities

    Role responsibilities may include:

    • Process marketing communications outreach (book/galley mailings, email campaigns, etc.)
    • Design and develop marketing collateral and communications materials (marketing plans, postcards, social media memes & posts, proposals, sales presentations, etc.)
    • Monitor and report book marketing, publicity, and sales performance (media mentions, author activity, reader/consumer engagement, point-of-sale reporting, expense tracking, etc.)
    • Build author platform profiles (social media audience, benchmarking, growth tracking)
    • Develop project plans, itineraries, and schedules
    • Build and maintain marketing databases (vendor directories, PR contacts, consumer databases)
    • Assist with special projects as needed
    • Clerical work (e.g. photocopying, filing, email, note taking, etc.)

    Qualifications

    Industry Knowledge:

    Candidates should have a working knowledge of how Marketing, Public Relations and Sales work together. 

    General understanding of the Christian market is a plus, but not required. 

     

    Skills Required:

    • Solid understanding of marketing and consumer behavior principles
    • Basic understanding of publicity in the entertainment industry
    • Knowledge of social media and its benefits for marketing purposes
    • Skilled in digital marketing including email marketing and digital ad placements
    • Excellent interpersonal communication skills with good use of tact and diplomacy
    • Excellent verbal and written communication; skilled in knowledge and use of
      English grammar     
    • Ability to work independently and as a member of a team; comfortable asking for direction when needed  
    • Relative proficiency in Microsoft Office (Word, Excel, Outlook and PowerPoint)
    • Canva design experience a plus

    Additional Skills Required:

    • Organized

    • Efficient

    • Detail-oriented

    • Proactive

    • Self-starter

    • Outgoing

    • Professional

    • Ability to handle multiple tasks

    HarperCollins Christian Publishing is an Equal Opportunity Employer.

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